COVER STORY

CEO

In a world obsessed with moving forward, the key to success sometimes lies in looking backwards. This counterintuitive approach is the cornerstone of Start Reverse, a company founded by André Wiringa in 1987 that is revolutionizing the way organizations approach customer experience and team engagement.

Akerman LLP

Iris Jones

Chief Marketing & Client Development Officer

Caton Technology

Ray Huang

CEO

Bigyellowfish

Linda Johnstone Sorensen

Co-founder & Chief Commercial Officer

Alliance Global Advisors

Heather Fernstrom Border & Jennifer Stevens

Co-Founder

Americas at Autogen AI

Elizabeth Lukas

CEO

CSX Corporation

Diana Sortfleet

Executive Vice President & Chief Adminstrative Officer

Gordavi LLC

Demetra Davis

Owner & CEO

iib Group

Sohail Sultan

CEO

Onview Integrated Solutions

Joel Anaya

CEO

Morris Hoeft Group

Becca Hoeft

CEO & Founder

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